Checkouts on for every brand
You created a brand, connected Stripe, and found out checkouts had to be switched on by support before you could sell.
The enemy is a ticket between setup and your first sale.
Checkouts are now on for every brand, and on from the start for new ones. Connect Stripe or NMI and build checkout pages right away.
Try it: create a brand, add a merchant, and publish a checkout page in the same sitting.
Documentation