VSL funnel builder with checkout
The video sales letter page, the checkout, the bumps and the upsells as one funnel, split tested under one URL and tracked to the sale.
Four steps, one platform
No handoff between a page builder, a cart and an upsell tool, so no data lost between them.
- VSL page: the video and the offer, built with AI or a template
- Checkout: order bump included, routed across your MIDs
- Upsells: one-click upsells and downsells on the same card
- Follow-up: rebills, emails and call center recovery
A page that knows where the video is
Page events react to the video: show the buy button at the pitch, or act on how much was watched.
- Seconds or percentage watched
- Show or hide the video call to action
- Check progress, pause or muted state
- Video host
- TrackPlay or your own player
- Page types
- VSL page, text sales letter
- Checkout
- Bumps, upsells, subscriptions
- Tracking
- Every sale to the ad and variant
VSL against text, under one URL
Test two videos, a VSL against a text sales letter, or two checkouts behind the same video. The ad keeps its learning, and the winner is picked on sales.
- Winner on revenue, EPC or profit, not clicks
- Upsell take rate per main product
- Revenue by campaign, ad set and ad
Who runs VSL funnels here
VSL funnel FAQ
What is a VSL funnel?
A video sales letter funnel: an ad sends traffic to a page with a sales video, the video leads to a checkout, and one-click upsells follow the purchase. ElasticFunnels runs every step, including the checkout, on one platform.
Where do I host the video?
Connect TrackPlay, VSL hosting built for paid traffic, and pick videos and embed codes from inside ElasticFunnels. You can also embed the player you already use.
Can the buy button appear at the right moment in the video?
Yes. Page events can react to the seconds or percentage of the video watched, and show or hide the call to action at the point where you make the offer.
Can I split test the VSL?
Yes. Test two videos, a VSL against a text sales letter, or two checkouts behind the same VSL, all under one URL so the ad keeps its learning.
Can the AI build the VSL page?
Yes. VSL page and text sales letter are AI page types. Describe the offer and the AI lays out the page around your video.