The sales funnel builder for paid traffic
Build the page, split test it under one URL, take the order across your MIDs and see which ad made the sale.
Works with the gateways, networks and ad platforms you already run
Six pillars in one sales funnel software
A click, an order, a rebill and a refund are one record here, not four exports you reconcile on Monday. All features
Test pages under one URL
Variants rotate server-side, so Meta, Google and TikTok never reset learning. Winners are picked on sales, not clicks.
Dashboard card types
Revenue, EPC and ROAS per ad, page and variant.
Built by AI from a prompt
VSLs, advertorials, quizzes and more. Or paste a URL and get an editable copy.
MID routing algorithms
Your own checkout on Stripe, NMI, PayPal, Klarna and Authorize.net, with order bumps and upsells. Routing runs on NMI MIDs.
Every customer on one record
Leads, orders, rebills and calls in one CRM your funnels write into. Agents work from the same record.
Pages as code, with a CLI and an API
Pull pages into your editor, version them in git, push them live.
From the ad click to the rebill
Each step writes to the same customer record, so the next one already knows what happened.
Split test landing pages without resetting ads
An AI landing page builder that clones any page
Custom checkout with order bumps and one-click upsells
MID routing that retries soft declines
A call center CRM on the same customer record
Funnel analytics from ad click to rebill
Sessions, orders, rebills and refunds sit on one timeline, so you see which angles stay profitable after the refunds land.
Integrations for NMI, Stripe and ClickBank
50+ tools across gateways, networks, ad platforms, email and CRM. Sales post back where they count.
Leaving ClickFunnels or GoHighLevel?
Side-by-side pages with pricing, where each tool wins and how to move your funnels.
ElasticFunnels vs ClickFunnels
A ClickFunnels alternative with same-URL split tests and multi-MID checkout.
CompareElasticFunnels vs GoHighLevel
GoHighLevel is built for agencies selling SMS. This is built for media buyers.
CompareElasticFunnels vs Kajabi
Sell courses on paid ads with funnels, checkout and attribution per ad.
CompareElasticFunnels vs SamCart
The whole funnel around the checkout, not only the checkout.
CompareElasticFunnels vs Konnektive
Billing and MID routing, plus pages, split tests and a call center on one record.
CompareElasticFunnels vs Shopify
One-click upsells and multi-MID routing for direct response brands.
CompareLearn it step by step
Checkout, upsells and MID routing6 steps · About 15 min · Intermediate
Post-purchase upsell and downsell
Link the Yes and No buttons, send a No to a downsell with On Decline, and watch the take rate.
Start the tutorial
Checkout, upsells and MID routing6 steps · About 10 min · Beginner
How to add an order bump
Create a bump product, attach it to your checkout with one page event and watch the total update live.
Start the tutorial
Get started9 steps · About 15 min · Beginner
How to make a landing page
Build a landing page from an empty canvas, link its button to your product and publish it.
Start the tutorial
AI agents and developers6 steps · About 10 min · Intermediate
Add an MCP server to Claude Code
Connect Claude Code to your funnel pages with claude mcp add, then list and edit pages from a prompt.
Start the tutorial
Split testing7 steps · About 10 min · Beginner
A/B test a landing page in 7 steps
Test a new version of a page against the current one on the URL your ads already use, then read the result.
Start the tutorialFunnel tactics for paid traffic
AI agents9 min read
Claude Code for marketing: split tests
A real run: Claude Code builds a second advertorial, splits traffic 50/50 under one URL, publishes it and reads the result with the ef CLI.
25 Sep 2026 · Read
AI agents8 min read
AI A/B testing with your funnel stats
An agent reads the split-test verdict and your funnel stats with ef stats, then proposes the next same-URL test for you to approve.
25 Sep 2026 · Read
AI agents7 min read
Claude Desktop MCP: connect your funnels
Add ef mcp to Claude Desktop so Claude can list, read, create and edit your ElasticFunnels pages, with no key in the config file.
25 Sep 2026 · Read
AI agents7 min read
Codex CLI for marketers: build funnel pages
Give OpenAI's Codex CLI your funnel as files: AGENTS.md, the sandbox network setting, and a first presell page saved as a draft.
25 Sep 2026 · Read
Funnel basics9 min read
What is a sales funnel? Stages and examples
The path from first click to purchase: the four stages, the pages in each, five common funnel shapes and how to measure where buyers leave.
25 Sep 2026 · Read
Analytics10 min read
Marketing attribution models, explained
First touch, last click, linear, time decay, position-based and data-driven: how each shares the credit for a sale, with a worked example.
25 Sep 2026 · Read
Funnel basics10 min read
How to create a sales funnel, step by step
Seven steps from offer to follow-up: the buyer, the traffic, the page, the checkout, the upsell and the email, then finding where buyers leak.
25 Sep 2026 · Read
Buyer's guide11 min read
Best sales funnel software in 2026
Seven sales funnel builders compared on price, split testing, checkout, upsells and CRM, with the kind of seller each one suits.
25 Sep 2026 · Read
Pages9 min read
What is an advertorial? Types and examples
An ad written as an article. Advertorial examples, when to use a presell page, its structure, FTC disclosure and same-URL split tests.
25 Sep 2026 · Read
CRM9 min read
Ecommerce call center: recover lost orders
Win back declined and abandoned orders by phone. What a call center CRM needs: a recovery queue, phone orders and agent commissions.
25 Sep 2026 · Read
Payments10 min read
Selling CBD and nutra on high-risk MIDs
Geo and age rules, claim limits, per-MID caps, soft-decline cascades and chargeback alerts for CBD and nutra on a high-risk merchant account.
25 Sep 2026 · Read
Vendors9 min read
BuyGoods vendor guide to funnels
Keep BuyGoods as your cart and affiliate network. Run pages, split tests and upsells on ElasticFunnels, and see which ad, affiliate and page sold each order.
25 Sep 2026 · Read
Payments9 min read
What is a MID? Merchant IDs explained
The merchant ID your acquirer gives your account. How it differs from a gateway, why sellers run several MIDs and how routing between them works.
25 Sep 2026 · Read
Checkout8 min read
What is an upsell? One-click upsells
An upsell is a bigger or better version of what the buyer just chose. Upsell vs cross-sell, downsell and order bump, and how a one-click upsell charges the card.
25 Sep 2026 · Read
Split testing9 min read
Split testing landing pages under one URL
Run page variants behind the URL your ads already use, so Meta and Google never re-enter learning. Setup, sample size, test length and judging on sales.
25 Sep 2026 · ReadSales funnel builder FAQ
How is this different from ClickFunnels, GoHighLevel, or Funnelytics?
Most tools stop at one step. ElasticFunnels connects the page, checkout, CRM, attribution, automations, analytics, and call center so you can see the whole customer path in one place.
What happens to my ad account learning when I split test?
Nothing. Variants stay under the same URL on the ad platform side. Facebook, Google, and TikTok keep optimizing against the same creative + URL pair while ElasticFunnels rotates variants server-side. No campaign resets, no learning loss.
What is actually included in the $97 plan?
Pages and the AI builder, same-URL split testing, custom checkout with MID routing, subscriptions, CRM, automations, 50+ integrations and 70+ analytics card types, plus the call center, email and courses. Every feature is on every plan; plans differ only by traffic, brands, domains and team members.
Where does the 0.5% checkout fee apply?
Only on revenue processed through ElasticFunnels-hosted checkout. ClickBank, BuyGoods, JVZoo, Digistore24, and other affiliate-network sales do not pass through ElasticFunnels and are not charged. Stripe and gateway fees are separate and stay with the gateway.
How long does migration off ClickFunnels or another tool take?
Pages: 60 seconds each with the AI Page Cloner. Checkout: a few hours to wire your gateway and products. Full migration with CRM history typically lands in 1 to 2 weeks for established brands. We help.
Do I own my data, or are you another walled garden?
You own it. Full data export at any time (JSON or CSV) for contacts, orders, sessions, and CRM records. No proprietary lock-in formats. If you leave, you take everything with you.
Can my dev team work in code or are we stuck in a builder?
Code-first if you want. There is a Cursor.ai / VS-Code Extension that syncs pages and components live. Templates use a familiar Blade-like syntax. Backend scripts run server-side. Visual builder for non-devs, code for everyone else.
How is the AI different from a generic chat tool?
Tools are wired into your real funnel data: the page cloner reads source URLs, reporting explains your metrics, optimization detects anomalies in your sessions. Credits are included with every plan, so there are no API keys to wire up and no separate AI bill to track.