Pricing Academy Blog

The course sales funnel for paid ads

Run the sale through ElasticFunnels, keep the margin, and still use bumps, upsells and split tests on your own domain. Keep your LMS, or use the built-in members area.

0.5% on hosted checkoutSame-URL split testsWorks with your LMS
The ElasticFunnels AI agent at work: asked in plain English to make an order bump harder to skip, it reads the page and edits its markup
Course sales funnel

You close the sale. They take a cut.

Some course platforms add a fee on top of card processing, lock the sales page to their template and stop at one product in, one payment out. No workbook bump, no coaching upsell.

Order bumps and upsells

Raise revenue per student

Add the workbook on checkout and offer coaching after the sale. The student never re-enters card details.

  • Memberships, installment plans and dunning
  • Retention offers when a card fails or a member cancels
  • 0.5% on ElasticFunnels-hosted checkout
A checkout order summary built in ElasticFunnels, with a one-time order bump that adds a 30-day Sleep Stack jar for $19.00 to the $97.00 order
Split test price and copy

Test the offer, not your ads

Two price points, a bonus stack or none, a payment plan or single pay. Variants run server-side on one URL, so ad learning carries on.

A split test in ElasticFunnels: the Split Test node sends 70% of visitors to the control and 30% to the long-form variant under the same URL, with Mark as Winner on each
Course funnel attribution

See which ad sold the course

Dashboards from 80+ card types: revenue by funnel, AOV by source and conversions. Not only lesson views.

Top UTM sources in ElasticFunnels ranked by revenue: facebook, google, youtube, newsletter and tiktok, with sessions, revenue and share for each
Built for course creators

Your pages, your domain

Run the sale path here, with your LMS or the built-in members area.

VSL and webinar pages

Sales letters, webinar replays and application pages from a prompt or template.

Student-facing pages

Welcome, module map, resource and bonus pages, linked to your LMS.

Lead capture funnels

Free guide, follow-up, low-ticket offer, then the main course.

How it works

Put a funnel in front of your LMS

Keep your LMS, or deliver lessons from the built-in members area.

Build the sales page

VSL, sales letter or webinar page, from a prompt or a template.

Add checkout and upsells

Workbook bump on checkout, coaching as a one-click upsell.

Deliver the lessons

Link out to your LMS, or use the members area, included on every plan.

FAQ

Course sales funnel FAQ

Do I still need my course platform (LMS)?

Not necessarily. Every plan includes a members area with course delivery. You can also keep Teachable, Skool or Circle for the lessons and let ElasticFunnels own the sale path: presell pages, checkout, bumps, upsells and the student pages on your domain.

How does the 0.5% fee compare to bundled course platforms?

Some bundled platforms take 2% to 10% on top of card processing. ElasticFunnels charges 0.5% on revenue through its hosted checkout, so on $10k of sales that is about $50 instead of hundreds. Card processing is separate on both sides.

Can I split test my sales page and pricing?

Yes. Same-URL split testing runs variants server-side, so you can test two price points, a bonus stack vs no bonus, or a payment plan vs single pay without changing your URL or resetting ad learning.

Can I add order bumps and upsells to a course sale?

Yes. Add a workbook bump on the checkout page and offer coaching or a higher tier as a one-click upsell after the sale. The customer never re-enters card details, so you raise revenue per student without buying more traffic.

Can students hit custom pages before the lessons?

Yes. Build welcome, module map, resource, and bonus pages on your own domain, then link out to wherever the lessons actually play. You control every section instead of living inside a boxed student home.

Keep more of each course sale

Sales pages, checkout, bumps, upsells and split tests on your domain.