For Ecommerce

Switch from Shopify. Recover more revenue.

Storefront, checkout, products, customers, orders, fulfillment, tax, subscriptions, CRM, and abandoned-cart recovery โ€” on one data layer. Multi-MID routing and order bumps without paying Shopify Plus. 0.5% on EF-hosted checkouts. Optional Shopify export bridge if your accountant or 3PL still needs it.

EF replaces Shopify

One platform from product page to CRM. No Plus tier, no theme rebuilds.

Shopify makes you stitch together a $2K/mo Plus subscription, a checkout app, an upsell app, a subscription app, a CRM, and a Zapier bill. ElasticFunnels ships the whole stack.

EF is the storefront

Products, variants, collections, customers, orders, fulfillment, refunds, tax โ€” all native. No Liquid theme to maintain. No app marketplace tax.

EF is the checkout

Multi-step or single-step checkout, bumps, one-click upsells, downsells, multi-MID routing, Apple Pay, Google Pay, PayPal. No Plus tag. 0.5% on EF-hosted revenue.

EF is the CRM

Same-URL split testing, automations, lifecycle pipelines, segments, abandoned-cart recovery, and a built-in call center for failed-payment recovery โ€” wired into the same data layer as the storefront.

Migration

Migrate without breaking SEO, ads, or your fulfillment chain.

You move your store one piece at a time. Start by sending paid traffic to EF presell pages. Then move products and checkout. Optionally keep Shopify as a downstream order mirror for tax and 3PL while your accountant catches up.

Import Shopify products, variants, and customers via CSV or API on day one

Same-URL split testing means new pages do not reset Facebook learning

EF can mirror finalized orders into Shopify for any 3PL or accountant still on Shopify (one-way, optional)

Multi-MID cascade kills Shopify Payments dependency and reduces hard declines

Subscriptions, dunning, retention offers, and self-service portal included

Cancel Shopify Plus, the upsell app, the subscription app, and the Zapier bill

Custom Checkouts

Order bumps. Upsells. AOV that actually moves.

Shopify checkout is locked unless you pay $2K/mo for Plus. EF gives you full control: order bumps on the checkout page, one-click upsells in sequence, smart downsells when customers say no.

Bumps + upsells

"Add this for $20" checkbox on checkout. One-click upsell on the next page. Customer never re-enters card. Smart downsell if they decline.

Multi-MID routing

Cascade across NMI / Stripe MIDs on soft declines, route by BIN, geo, or product. Stops a single processor outage from killing the day.

Native wallets

Apple Pay, Google Pay, PayPal, Shop Pay one-click. Mobile checkout completion that competes with native ecom platforms.

Subscriptions

Subscribe-and-save that does not bleed customers.

Smart dunning. Retention offers. Self-service portal. Save subs other platforms write off as churn. No Recharge or Bold subscription app required.

Smart dunning: retry on optimal days/times by card brand and decline reason

Retention offers: pause โ†’ 50% off โ†’ downgrade ladder before cancellation

Self-service portal: customers pause, skip, swap products, change billing date

Auto-recovery calls on declined rebills (built-in call center, optional Twilio Voice)

Failed-payment routing to HelpGrid, Tauk, SalesBound, or your in-house team

Subscription LTV, retention curves, and churn cohorts in EF Analytics

Stock Management

Variant-level inventory that hard-stops at checkout.

Color/size/flavor inventory tracking with hard-stop at checkout. Auto-decrement on payment, auto-increment on refund. Low-stock alerts. Optional auto-pause of ad campaigns when SKU runs low. Sync to ShipOffers, Jetpack, or any 3PL connected to Shopify.

Variant-level (color, size, flavor) โ€” not just product-level

Auto-decrement on payment, auto-increment on refund, audit ledger for every movement

Hard-stop at checkout when stock-out (no overselling)

Low-stock alerts via email, Slack, or webhook

Optional auto-pause of Meta / Google ad campaigns when SKU dips

Push fulfillment to ShipOffers, Jetpack, or via Shopify if your 3PL still wants Shopify orders

Split testing for ecom

Test what actually moves AOV. Without breaking SEO or ads.

Same-URL split testing. Test product pages, checkouts, bumps, free-shipping thresholds. No new URL, no Facebook learning reset, no SEO juice lost.

Product pages

Test angles, hero images, review placement, price anchoring on the same URL. Find the angle that converts cold traffic.

Checkout & bumps

Test 5 bumps simultaneously. Promote the winner. Cycle in new ones. Test single-step vs multi-step checkout.

Free-shipping threshold

$50 free shipping vs $75 vs $100. Find the threshold that maximizes AOV without killing CR.

For your accountant

Keep Shopify as a downstream mirror if you still need it.

If your 3PL only integrates with Shopify, or your accountant insists on Shopify reports, EF can push every completed order to Shopify automatically. One-way export, custom line items, payment status marked paid. Cancel everything else.

EF orders mirror into Shopify ~15 seconds after payment

Custom line items โ€” no need to maintain a Shopify product catalog

Tax amount preserved exactly as charged (no recalculation)

Tracking numbers and fulfillment info added to Shopify order notes

Filter by tag "ElasticFunnel" in Shopify Admin to find synced orders

GDPR webhooks (data_request, redact, shop/redact) all implemented

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For Ecommerce

Stop paying Shopify + 6 apps. Run on one platform.

Storefront, checkout, subscriptions, CRM, call center, analytics. 0.5% on EF-hosted revenue. Migrate without breaking ads or SEO.