BuyGoods vendor integration
Sell your own product through the BuyGoods cart and keep the funnel in ElasticFunnels. Every order comes back as a full order record, tied to the visit that produced it.
BuyGoods at a glance
- Type
- Vendor order IPN
- Connect with
- BuyGoods merchant + Account ID
- Buy links
- [BUY] tags per product
- Buyer data
- Name, email, phone, addresses
- Abandons
- New-customer IPN + time window
- Check
- Verified on the Send Test order
What the BuyGoods integration does
BuyGoods takes the payment and posts every order to the IPN URL of your BuyGoods merchant. Each order carries the buyer, the product, the amount, the taxes and the affiliate who sold it.
- Buyers appear in Customers with order history, lifetime value, refunds and chargebacks
- New buyers and purchases start your new-customer and purchase automations
- Refunds and chargebacks arrive as their own entries on the customer's record
- Orders with a phone, and abandoned checkouts, can go to your connected call center
BuyGoods vendor IPNs handled
- neworder
- Purchase or upsell
- refund
- Refund
- cancel
- Cancel
- chargeback
- Chargeback
- abandon
- Abandoned checkout
- New customer IPN
- Abandon after your window
How to connect BuyGoods
The Setup modal in the Merchants list shows your IPN URL and marks the merchant verified when the BuyGoods test order arrives.
Add a BuyGoods merchant
In Settings → Merchants, pick BuyGoods, enter your BuyGoods Account ID and assign the merchant to your domain.
Map your products
Enter each product's BuyGoods Product ID on its Merchant information tab, then use [BUY] tags on your pages.
Paste the IPN URL
In BuyGoods under Products → Settings, paste it into New order URL, Order refund URL and Order chargeback URL, then click Send Test.
Catch abandons
Copy the registration URL from the merchant's BuyGoods Abandon tab into Customer Settings in BuyGoods and set your window.
Full guide: BuyGoods vendor funnel guide BuyGoods merchant setup
BuyGoods + CRM automations
One buy tag, any cart you sell through
[BUY=vitality-3] turns into the checkout link of the merchant on that domain, using the product ID you mapped. Switch the merchant, keep the page.
Guide: the BuyGoods vendor funnel
How vendors build and track a BuyGoods funnel end to end.
Orders into Customers and automations
Each buyer gets a customer view with orders and lifetime value, and purchases, refunds and chargebacks start your workflows.
Promoting BuyGoods offers instead?
See the BuyGoods affiliate integration.
Related reading
Works well with
50+ integrations in the catalogue. Browse all integrations
BuyGoods integration FAQ
How do I connect BuyGoods as a vendor?
Add BuyGoods as a merchant with your Account ID, map each product to its BuyGoods Product ID and use [BUY] tags on your pages. Then paste the merchant's IPN URL into the New order, Order refund and Order chargeback URLs in BuyGoods.
What buyer data comes through?
The buyer's name, email, phone, billing and shipping address, plus the product, amount, taxes and the affiliate who sold it. Buyers show up in Customers with their order history, lifetime value, refunds and chargebacks.
How is each order tied to my funnel?
When your checkout link carries the ElasticFunnels click ID, the order is matched to the visit, page, split test and UTM source that produced it.
How does ElasticFunnels catch BuyGoods abandons?
BuyGoods fires a new-customer IPN when a buyer enters an email at checkout. If no purchase follows inside your window, 10 minutes by default, ElasticFunnels turns it into an abandon, which can go to your connected call center.
How do I know the connection works?
Click Send Test next to any of the URLs in BuyGoods. The Setup modal in the Merchants list marks the merchant verified as soon as the test order arrives.