Start a quiz from a page you design

Your ad promises a plan for the visitor's goal, and the quiz page opens on a plain welcome screen with one Start button. The hero, the reviews and the goal choices you would put on a landing page had nowhere to go.

The enemy is a quiz page that cannot look like the rest of your funnel.

On a quiz's page, the page editor's Elements panel has a Quiz group with two elements. Quiz marks where the quiz shows. Quiz start button starts it, and in its settings you pick the Question it answers and the Answer. A visitor who taps it lands on the next question with that answer saved and tracked as if they had tapped it inside the quiz. Then go to can send them to a screen you choose instead.

Select the Quiz element to set When the quiz starts. With Replace the page, visitors see your page first, a start button swaps it for the quiz, and the browser's Back button brings the page back. With Stay inside the page, the quiz runs where you placed it from the start. Each start button also shows a start link, such as ?quiz_block=goal-selector&quiz_option=opt-weight, that you can add to the page URL in an ad or an email to start the quiz the same way.

A few limits. The page editor removes <script> tags from page HTML, so scripts go in the page's or brand's custom code. A start button with no answer picked opens the quiz on its first screen, so on a quiz that begins with a welcome screen, visitors see that screen after your page.

Try it: open a quiz in the quiz builder, open Funnel options, then Page intro, tick Show the page before the quiz and click Design the page. Drag a Quiz start button from Elements onto your hero and pick its Question it answers and Answer.