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Mp
Marketing Cloud
Maropost integration
Send transactional email and sync contacts via the Maropost REST API. Marketing automation and customer journey orchestration.
What it does
Maropost handles email and customer journey orchestration for media and ecom brands. EF pushes contacts, custom fields, and conversion events to Maropost so journeys run on real funnel data.
Transactional email also routes through Maropost for receipts and post-purchase emails.
What you get
- Contact create and update by email
- Custom field write across Maropost field types
- Tag and list management
- Transactional email send
- Marketing campaign trigger from EF events
- Multi-account support
- Conversion event push for Maropost analytics
- Backend script access to Maropost API
Setup
- Get your Maropost Account ID and Auth Token from Settings → API.
- In ElasticFunnels, go to Settings → Integrations → Email & CRM → Maropost. Paste credentials.
- Map EF fields to Maropost custom fields.
- Configure default list and tag rules per event.
- Test with a form submission and confirm contact creation.
