Listicle Template: Device Funnel Kit

Buyer path

Seven steps from the first reason

Readers come in on the listicle or the product page and meet the same checkout. After paying, a more-units offer runs first; turning it down opens a final offer on the same page. Three cross-sells follow before the thank-you page.

Listicle template funnel map: listicle and product page into a quantity ladder checkout, a one-click upsell with a final offer, three cross-sells, the thank-you page and the account page — The listicle template map: two entries, a ladder checkout, a more-units offer with a final offer, three cross-sells, thank-you and account pages.

Page by page

Every page in the listicle template

Thermova is a made-up brand selling a heated foot massage wrap. Each screen below is from the live kit. Click through the preview.

Entry 1: listicle

Five numbered reasons, one product

The listicle opens on a long headline with a star rating, then walks through five reasons, each with its own photo and a few short paragraphs. A review score sits in the sidebar, and the offer block waits near the end.

Built for native ad traffic, with an advertorial label in the header
Every button opens the checkout

Listicle template headline: 5 reasons why people are using a small heat wrap for aching feet, with the star rating and the first photo — The top of the listicle as the kit ships it.

Entry 2: product page

A product page for warmer traffic

Search and retargeting visitors already know what they want, so the second entry is a full product page: benefits, how it works, a comparison table, the expert block, steps, reviews and FAQ, with a buy button after each section.

Product page in the listicle template: headline about sore, burning or numb feet, four benefit ticks, the Get 60% off button and the stock line — The product page hero, with the stock count read from a variable.

Checkout

A quantity ladder with the price per unit

Step 1 of the checkout is a ladder of 1, 2 and 4 units. Each row shows the discount, the price per unit and the total against the list price, and a click switches the order in place.

Most popular and Best value labels on the rows
Shipping, payment and the order summary on the right, on one page

Quantity ladder checkout in the listicle template: 1 heat wrap at $49.99, 2 at $39.45 each and 4 at $37.45 each, with the discount on each row — The quantity ladder with 2 units picked.

After the payment

More units, then three add-ons

The first offer sells more of the same device on its own ladder. Three cross-sells follow: overnight foot pads, warming knee patches and a nail care pen, each in 1 to 4 packs. Every yes charges the card from checkout with one click (Stripe, NMI and PayPal). How one-click upsells work.

First upsell in the listicle template: more heat wraps at 55, 60 or 65% off retail with a Confirm purchase button — 1. More units on a ladder of their own.

Second upsell in the listicle template: overnight foot pads in 1 to 4 boxes, 70% off, with Yes, upgrade my order — 2. Overnight foot pads.

Third upsell in the listicle template: warming knee patches in 1 to 4 boxes with the saving on each row — 3. Warming knee patches.

Fourth upsell in the listicle template: nail care pens in packs of 1 to 4, 70% off — 4. A nail care pen, the last offer.

Final offer

One more unit, $60 off

Decline the more-units offer and a modal opens over the same page with a single unit at $39.99. Yes charges it with one click; the skip link moves on to the foot pads.

A downsell in a dialog, so the buyer stays on one URL
Rather have a separate page? Build it and route the decline there in the funnel builder

Final offer modal in the listicle template: one more heat wrap for $39.99 instead of $99.99, a Claim my offer button and a skip link — The final offer over the more-units page.

Thank-you page

What was ordered and when it arrives

Order tags fill the summary with every item from this visit. Below it, a delivery table gives the shipping window for four regions, each one a variable you set once.

A View your order button to the account page

Thank-you page in the listicle template: the order summary with the heat wrap, an add-on and one more heat wrap from the upsell, and the total — The order summary on the thank-you page.

Account page

Every order with its tracking

Buyers sign in with their email and a magic link or a code, then see each order with its items, its total and the carrier tracking number once it ships.

Requires Login on the account pages, with a sign-in page in the kit
A help page with the contact form, shipping, returns, warranty, privacy and terms

Account page in the listicle template: the latest order with its items and total, marked being prepared — The latest order after sign-in.

What you get

What lands in your project

Before you apply, the kit review shows each page, the offer chain and the product prices, so nothing is created blind.

Start from this kit

Pages: Listicle, product page, checkout, four offer pages, thank-you, account, sign-in and help
Products: Every unit count, the final offer and all three cross-sells in 1 to 4 packs, with prices
Funnel: Both entries and the full offer chain, the final offer included
Variables: Brand, stock count, timers, delivery windows per region and survey numbers
Status: Drafts until you publish them

How to apply it

From the listicle template to your funnel

Watch the same steps on a store kit in the Academy tutorial. For where listicles fit in paid traffic, read what a native ad is.

Find it under Kits

Create Page, Choose Template, then the Kits tab. Search listicle. Starting a new project? Its setup wizard lists kits too.

Go through the review

Look at each page thumbnail, follow the offer chain in the Funnel journey and check the product prices.

Click Apply kit

Leave the folder empty or name one, keep the components and products switches on, and let it run in the background.

Rewrite the five reasons

Put your product into the listicle, swap the photos, set your prices and connect your merchant.

FAQ

Listicle template FAQ

What is a listicle template?

A numbered article layout, such as five reasons people use a product, with photos and buttons already placed. This kit turns it into a funnel with a product page, a checkout and offers after the sale.

Should I send traffic to the listicle or the product page?

Native and social ads usually go to the listicle, and search or retargeting traffic to the product page. Both open the same checkout, so you can also split test them under one URL.

Does the kit cost extra?

No. Kits are included on every plan. Start the free trial, apply the kit and pay only for your plan if you stay.

How does the final offer work?

It is a dialog on the more-units page. A no on that offer opens it, a yes charges one more unit with one click, and the skip link moves on to the next offer.

Which processors run the one-click offers?

Stripe, NMI and PayPal. The card is entered once on the checkout, and every yes after that charges the same payment method.

Can I change the 1, 2 and 4 unit ladder?

Yes. Each row is a product. Change the quantities and prices in your project and the checkout rows follow.

Does it only work for a foot massager?

No. Any physical product with a clear problem to solve fits the five reasons format. Rewrite the reasons, swap the photos and set up your own products.

Will my existing pages change?

No. Applying the kit adds new draft pages, and the review warns about any page address already in use before you apply.